Sharper business decisions
Commercial clarity that improves the bottom line, not just the slide deck
Pricing, monetisation, and AI-enabled workflow redesign for people and teams who want a stronger business with less friction.
50% ARR growth in 12 months·4 products launched in 12 months·90% workflow efficiency gain
50% ARR growth·4 products launched·90% efficiency gain
Helped drive commercial results inside some of the UK’s fastest-growing companies
Where I'm most useful
Three areas where commercial judgement and practical execution matter most.
Commercial Strategy
When growth gets messy, priorities compete, and the next move is not obvious. I help make better decisions on pricing, positioning, and commercial trade-offs.
In 12 months, from £20m to £30m
Monetisation Strategy
For new products, services, or revenue ideas that need clearer commercial logic. I help work out who pays, how much, why they’ll buy, and what needs proving before you push further.
In 12 months, with 5× profitability growth
AI Workflow Redesign
For people and teams losing time to messy admin, handoffs, or repeatable tasks that should be easier. I redesign workflows, using AI where it genuinely improves speed, quality, or cost.
Measurable improvement from day one
Ways to work together
Three ways in
All pricing on request. Tell me what’s messy and we’ll figure out the right format.
Decision sprint
A single focused session to pressure-test an idea, challenge a plan, or get a sharp outside perspective on a specific problem.
Focused project
Defined scope, defined outcome. Ideal for pricing reviews, product launches, workflow redesigns, or commercial model builds.
Embedded support
Ongoing commercial support inside your team. Strategy, prioritisation, and execution guidance on a retained basis.
What people say
“Kas single-handedly built a partner acquisition engine that went on to drive 75% of all acquisitions. He brought a rare mix of commercial rigour, pragmatism, and curiosity, consistently focusing on the right growth priorities and making them happen.”
Selected outcomes
Turned a new product set into 5× profitability growth
Built a partner acquisition engine that grew to 75% of acquisitions
Improved workflow efficiency by 90% overnight
About
Built by an operator, not an observer
I spent only the first part of my career in consulting before deciding I wanted to be closer to decisions, execution, and results. Since then, I’ve worked inside high-growth companies across pricing, customer acquisition, monetisation, and operating design.
Get in touch
Tell me what’s messy
You don’t need a polished brief. A few lines on what’s going on, what feels stuck, and what outcome you want is enough for a useful first conversation.
Best for pricing, monetisation, workflow redesign, and commercially messy decisions where the path is not obvious.